Privacy Policy

Last updated: 20 October 2026

1. Introduction

Beacon Security (“we”, “us”, “our”) is committed to protecting your privacy and handling your personal information responsibly.

This Privacy Policy explains how we collect, use, store, share and protect personal data when you visit our website, contact us, request a quotation or use our services.

We process personal data in accordance with the General Data Protection Regulation (EU) 2016/679 (“GDPR”), the Irish Data Protection Act 2018 and other applicable data protection and electronic communications legislation.

Data Controller

Beacon Security
Main Street, Castledermot, Co. Kildare, Ireland
Website: https://beaconsecurity.ie
Email: office@beaconsecurity.ie
Telephone: 085 737 8045

For any questions about this Privacy Policy or your personal data, please contact us using the details above.

2. Personal Data We Collect

We may collect and process the following categories of personal data.

2.1 Information you provide directly

When you contact us, complete a website form, request a quotation or enquire about our services, we may collect:

  • Your name

  • Email address

  • Telephone or mobile number

  • Business or organisation name, where applicable

  • Property address or installation location, where provided

  • Information about your security requirements

  • Details of enquiries, quotations and correspondence

  • Other information you voluntarily provide

2.2 Information collected automatically

When you visit our website, certain technical and usage information may be collected, depending on your cookie preferences and the technologies enabled.

This may include:

  • IP address

  • Browser type and version

  • Device type and operating system

  • Pages visited and website interactions

  • Referring websites

  • Advertising campaign information

  • Cookie identifiers and similar online identifiers

  • Information about actions taken after interacting with our advertisements

Some technical information may also be processed automatically to operate, maintain and secure the website.

2.3 Information collected through cookies

Our website uses CookieYes to manage cookie preferences.

Where you provide the relevant consent, advertising technologies deployed through Google Tag Manager may collect information to measure advertising performance.

Further information is provided in Sections 6 and 7.

3. How We Use Your Personal Data

We process personal data for the following purposes.

3.1 Responding to enquiries

To respond to enquiries, provide information about our services, arrange consultations or security assessments, and prepare quotations.

Lawful basis: Taking steps at your request before entering into a contract or our legitimate interests in responding to business enquiries, depending on the circumstances.

3.2 Providing products and services

To arrange security installations, communicate with customers, manage service appointments, provide support and fulfil contractual obligations.

Lawful basis: Performance of a contract or taking steps before entering into a contract.

3.3 Business administration

To maintain appropriate customer records, manage payments, handle correspondence and administer our business.

Lawful basis: Contractual necessity, legitimate interests or compliance with legal obligations, as applicable.

3.4 Website operation and security

To maintain website functionality, troubleshoot technical issues, prevent unauthorised access and protect our website and business systems.

Lawful basis: Our legitimate interests in maintaining a secure and functional website or compliance with applicable legal obligations.

3.5 Advertising and conversion tracking

To measure the effectiveness of our Google Ads campaigns, understand advertising-generated enquiries and improve our advertising activities.

Where required, we rely on your consent before using non-essential advertising cookies or tracking technologies.

Lawful basis: Consent for optional advertising tracking; other associated processing may rely on an appropriate lawful basis depending on its purpose.

3.6 Marketing communications

To send promotional communications about our services where you have provided consent or where another applicable legal permission exists.

You may opt out of direct marketing at any time.

Lawful basis: Consent or another lawful basis where permitted by applicable law and electronic marketing rules.

3.7 Legal compliance

To comply with legal, accounting, regulatory and other statutory obligations, or to establish, exercise or defend legal claims.

Lawful basis: Legal obligation or legitimate interests, as appropriate.

4. Lawful Bases for Processing

Under GDPR, we must have a valid lawful basis for processing personal data.

Depending on the circumstances, we may rely on:

  • Consent: Where you voluntarily agree to particular processing, such as optional advertising cookies.

  • Contractual necessity: Where processing is required to provide services or take steps before entering into a contract.

  • Legitimate interests: Where processing is necessary for our reasonable business interests and those interests are not overridden by your rights and freedoms.

  • Legal obligation: Where processing is necessary to comply with applicable law.

Where processing is based on consent, you may withdraw that consent at any time.

Withdrawal does not affect the lawfulness of processing carried out before consent was withdrawn.

5. Google Tag Manager

Our website uses Google Tag Manager, a tag management service provided by Google LLC, to manage the deployment of website technologies.

Google Tag Manager allows us to manage tracking tags without individually modifying the website code for each tag.

Google Tag Manager is used to deploy our Google Ads tracking technology.

The data collected and processed depends on the individual tags configured and the consent choices made by website visitors.

We use a cookie consent management system to communicate visitors’ preferences to relevant tracking technologies.

Google Tag Manager itself is not used by Beacon Security as a standalone behavioural analytics or advertising profiling service.

For information about Google’s privacy practices, visit:

https://policies.google.com/privacy

6. Google Ads and Conversion Tracking

Our website uses Google Ads conversion tracking, deployed through Google Tag Manager.

Google Ads is an advertising service provided by Google.

Conversion tracking helps us understand whether someone who interacts with one of our advertisements subsequently completes an action on our website, such as submitting an enquiry.

Depending on the technologies enabled and your consent preferences, Google Ads may process information including:

  • Advertising interaction information

  • Cookie and advertising identifiers

  • IP address and device information

  • Browser information

  • Pages visited

  • Website conversion events

  • Information about the effectiveness of advertising campaigns

We use this information to measure advertising performance, evaluate campaign effectiveness and improve our marketing activities.

Where remarketing or personalised advertising features are enabled, they are subject to applicable consent requirements.

We do not intentionally send sensitive personal information to Google Ads through our website tracking configuration.

Google Privacy Policy:
https://policies.google.com/privacy

Google My Ad Centre:
https://myadcenter.google.com/

You can manage Google’s personalised advertising settings through Google My Ad Centre.

7. Cookies and CookieYes Consent Management

Our website uses CookieYes to manage cookie consent preferences.

Cookies are small text files stored on your device when you visit a website. Similar technologies may also be used to store or access information on your device.

We may use the following categories of cookies.

7.1 Strictly necessary cookies

These cookies are required for essential website functions, security and remembering your cookie preferences.

Strictly necessary cookies do not require consent where they meet the applicable legal exemption.

7.2 Analytics cookies

Analytics cookies may be used to understand website traffic and performance if analytics technologies are enabled on our website.

Where required, these cookies are used only after obtaining your consent.

7.3 Advertisement cookies

Advertising cookies may be used by Google Ads to measure advertising conversions and support advertising features.

These technologies may collect information about advertising interactions and website activity.

Where required by law, advertising cookies and other non-essential tracking technologies are used only after you have provided consent.

7.4 Managing your cookie preferences

When you first visit our website, you may be presented with a CookieYes consent banner allowing you to:

  • Accept optional cookies

  • Reject optional cookies

  • Manage cookie preferences by category

You may withdraw or change your consent at any time using the cookie settings facility available on our website.

You can also manage cookies through your browser settings.

Blocking certain cookies may affect some non-essential website functionality.

For additional information about the specific cookies used on our website, including their purposes and retention periods, please refer to our Cookie Policy and cookie consent information.

8. Google Consent Mode

Our website may use Google Consent Mode v2 in conjunction with CookieYes and Google Tag Manager.

Google Consent Mode communicates consent choices to Google technologies through consent signals, including:

  • ad_storage

  • analytics_storage

  • ad_user_data

  • ad_personalization

These signals help determine how Google technologies operate based on the visitor’s consent preferences.

Our intended configuration is to prevent non-essential advertising tags from operating before the required consent has been obtained.

The precise behaviour depends on the website’s implemented consent configuration.

Visitors can change their preferences through the CookieYes consent controls.

9. Sharing Your Personal Data

We may share personal information with trusted third parties where necessary for legitimate business purposes, including:

  • Website hosting and technical support providers

  • Email and communication service providers

  • Google, in connection with Google Ads and Google Tag Manager

  • CookieYes, where relevant to consent management

  • Professional advisers, including accountants and legal advisers

  • Contractors or service providers assisting with the delivery of our services

  • Public authorities where disclosure is required by law

Where third parties process personal data on our behalf, we seek to ensure that appropriate contractual, technical and organisational safeguards are in place.

We do not sell personal data.

We may also disclose personal information where necessary to comply with legal obligations, protect our rights or respond to lawful requests from competent authorities.

10. International Data Transfers

Some of our service providers may process personal data outside Ireland or the European Economic Area (EEA).

This may include providers such as Google.

Where personal data is transferred outside the EEA, we seek to ensure that appropriate safeguards are in place, as required under GDPR.

These safeguards may include:

  • European Commission adequacy decisions

  • The EU-US Data Privacy Framework, where applicable to a certified recipient

  • European Commission Standard Contractual Clauses

  • Other lawful transfer mechanisms and supplementary measures where required

You may contact us for further information about relevant international transfer safeguards.

11. How Long We Retain Personal Data

We retain personal data only for as long as necessary for the purposes for which it was collected, subject to applicable legal, accounting, contractual and regulatory requirements.

Retention depends on the type of information and the reason for processing it.

General enquiries: We retain enquiry information for a reasonable period to respond to requests, provide quotations and manage necessary follow-up.

Customer and service records: We retain records for the duration of the customer relationship and any additional period necessary to meet legal obligations or manage potential disputes.

Accounting records: We retain relevant financial records for the periods required under applicable Irish law.

Marketing records: We retain marketing information while we have a valid reason to process it, unless consent is withdrawn or an applicable objection is made.

Cookie and advertising information: Retention depends on the technologies used, their configuration and the applicable cookie expiry periods.

When personal information is no longer required, we take appropriate steps to securely delete or anonymise it.

12. Your Rights Under GDPR

Subject to applicable legal conditions and exemptions, you have the following rights:

Right of access: You may request a copy of the personal data we hold about you.

Right to rectification: You may request correction of inaccurate or incomplete personal data.

Right to erasure: You may request deletion of your personal data in certain circumstances.

Right to restriction: You may request that we restrict processing in certain circumstances.

Right to object: You may object to processing based on legitimate interests, subject to applicable legal conditions.

Right to data portability: You may request to receive certain personal data in a structured, commonly used and machine-readable format.

Right to withdraw consent: You may withdraw consent at any time where processing relies on consent.

Rights relating to automated decision-making: You have rights in relation to certain decisions based solely on automated processing that produce legal or similarly significant effects.

Right to lodge a complaint: You may lodge a complaint with the relevant data protection supervisory authority.

To exercise your rights, contact:

office@beaconsecurity.ie

We will respond within the timeframe required by applicable data protection legislation, normally within one month, subject to permitted extensions.

13. Direct Marketing

Where permitted by law, we may contact you about Beacon Security products, services or promotions.

We will obtain consent where required under applicable data protection and electronic communications rules.

You may opt out of marketing communications at any time by following the unsubscribe instructions, where provided, or by contacting us at:

office@beaconsecurity.ie

We will respect your request and stop the relevant direct marketing communications.

You also have an unconditional right to object to processing of your personal data for direct marketing purposes.

14. Data Security

We take reasonable technical and organisational measures to protect personal data against accidental loss, unauthorised access, misuse, alteration or disclosure.

These measures may include:

  • Access controls

  • Secure website communications

  • Appropriate account authentication

  • Software and system maintenance

  • Restrictions on access to customer information

  • Appropriate security procedures for service providers

Although we take reasonable steps to protect personal information, no system can guarantee absolute security.

15. Third-Party Websites

Our website may contain links to websites or services operated by third parties.

We are not responsible for the privacy practices or content of those websites.

We recommend reviewing the privacy policies of third-party websites before providing personal information.

16. Children’s Privacy

Our website and services are intended primarily for adults and business customers.

We do not knowingly collect personal information from children for advertising or marketing purposes.

If we become aware that personal data has been collected from a child inappropriately, we will take appropriate steps to address the matter.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our website, services, data processing activities or legal obligations.

Any updated version will be published on this page with a revised last-updated date.

Where required, we will provide additional information or obtain fresh consent before introducing relevant changes.

18. Complaints

If you have concerns about how we process your personal data, please contact us first so we can investigate.

You also have the right to lodge a complaint with the Irish Data Protection Commission.

Data Protection Commission
Website: https://www.dataprotection.ie

19. Contact Information

For questions, requests or concerns relating to this Privacy Policy, please contact:

Beacon Security
Main Street
Castledermot
Co. Kildare
Ireland

Email: office@beaconsecurity.ie
Telephone: 085 737 8045
Website: https://beaconsecurity.ie